Build in public
The marketing plan.
This is the whole business on one page — every funnel, what gets made, and how it's marketed. It's published because the brand builds in public: you can watch the plan meet reality in the build notes.
Funnel map
One funnel, five doors.
Everything leads to the same place: a real man and his machine, building in public.
YouTube — @fastentrepreneur
The top of the funnel. Every video documents the build — the wins, the misses, the real numbers — and invites viewers to follow it. Baseline: 711 subscribers (as of Oct 11, 2026).
This site — entrepreneur.fast2future.com
The front door. One place to watch, read the notes, book a talk, or hire me — live now, this page included.
Follow-the-build email capture
One email when something's worth knowing — a new build, a real number, an honest miss. No spam, unsubscribe anytime. Live on this site.
The email list — the relationship
Weekly notes from the build: honest numbers, early looks at new products, first word on new talks. The list is the one audience nobody can throttle.
Conversion — speaking, consulting, products
Speaking: four talks, now booking, with a one-sheet for organizers. Consulting: audits, workflow build-outs, advisory — a few clients at a time. Products: digital guides and playbooks from the workbench on Gumroad.
Supporting surfaces: build notes on this site (live) · the blog on fast2future.com (built, launching) · the podcast (Episode 1 recorded, launch next) · Instagram, Facebook, and Threads (being stood up) · the Gumroad store (live).
Content engine
Make it once, feed every surface.
What gets made
One effort, five surfaces.
YouTube videos documenting the build (the flagship) · short build notes on this site · long-form blog posts · podcast episodes, solo and interviews · short-form clips cut from the long-form · newsletter emails drawn from the build.
Where it goes
Every piece feeds the next.
A YouTube video becomes a build note, a blog post, and a week of short clips. A podcast interview becomes quotes, notes, and an email. Nothing is made for one place and dies there.
How often
Targets — the plan, not a promise.
YouTube: several videos a week · build notes: as the work happens, daily rhythm · newsletter: weekly, once the list moves to MailerLite · podcast: weekly, once launched · blog: two posts a month, once live.
The whole engine runs on the voice contract: my "I" is vision, the machine's work is proof. Every piece teaches one real thing, names the tools, and shows a verifiable number.
Speaking pipeline
From viewer to booked stage.
New offering, now booking. The pipeline is the plan — the first bookings land in the build notes with the numbers.
They see the work
An organizer watches a talk-style video or reads the build notes — and sees someone real who does the thing, not a keynote circuit act.
They read the one-sheet
The speaker one-sheet (PDF): the four talks, formats, and what organizers get, on one page.
They send a structured inquiry
The speaking page asks for exactly three things: the event, the date, the audience. No intake forms, no friction.
Discovery conversation → booked talk
One call to shape the talk to their audience. Keynote, workshop, or panel — plain words, real workflows, no guru-speak.
Every attendee gets invited
After every talk, the audience is invited to follow the build. Each stage feeds the list; the list feeds the next stage.
Partnerships & affiliates
The village brings its own ingredients.
Gumroad affiliate program — live. Partners promote the digital products and get paid per sale. The village shares the feast: they bring their audience, I bring the product, everyone eats.
Faith + AI creator partnerships — the plan. Podcast swaps, guest posts, and shared stages with faith-driven entrepreneurs and AI builders. One conversation, two audiences, zero ad spend.
Community partnerships — the plan. Entrepreneur meetups, church business groups, and existing communities that already trust each other. I bring a talk; they bring the room.
PR & credibility
Each pillar opens its own door.
No bought press, no pay-to-play. Five pillars, five honest angles — each one a real reason for a real audience to listen.
- Champion → running communities. The national-champion angle is a story sports and running media understand — discipline, mindset, the refusal to quit.
- Princeton → alumni entrepreneurship channels. The economics lens is the differentiator: incentives and evidence, not vibes.
- Futurist → AI and crypto communities. Decades of being early is the credential — podcast guesting where "I saw it on day one" is verifiable.
- Builder → build-in-public is its own press kit. Every note, every number, every miss is citable proof. The work is the credential.
- Faith → church business groups and faith-entrepreneur events. "Without selling your soul to the hustle" is the wedge — ambition and integrity in the same room.
Proof
The metrics that prove it's working.
Reported in the build notes — wins and misses alike. Here's what I'm watching.
Audience
Are people watching?
YouTube subscribers (baseline: 711, Oct 11 2026) · email list size (counting from launch) · build-note readership.
Pipeline
Is anyone raising a hand?
Speaking inquiries per month · consulting inquiries per month · speaker one-sheet downloads.
Money
Is it a business yet?
Gumroad revenue · consulting revenue · speaking fees — every dollar reported honestly, misses included.
Sequenced
What happens when.
Dates are targets. Every miss gets posted in the build notes with the numbers — that's the whole point of building in public.
Phase 0 — Live now · today
- This site — home, about, speaking, consulting, build notes, follow, and this plan
- YouTube @fastentrepreneur — 711 subscribers, documenting the build
- Gumroad store — digital products from the workbench, with the affiliate program live
- Speaking + consulting booking — four talks, three engagements, the speaker one-sheet
Phase 1 — Next 30 days · the plan
- Blog hub launches on fast2future.com — long-form home for the build
- Podcast Episode 1 launches — solo + interview format
- Newsletter moves to MailerLite — once the capture-form audit clears — and the weekly email rhythm starts
- First speaking pipeline push — one-sheet out to ten organizer lists
Phase 2 — Next 90 days · the plan
- Social surfaces stood up — Instagram, Facebook, Threads, fed by the content engine
- First podcast swaps and creator partnerships — one conversation, two audiences
- First speaking bookings from the pipeline — booked, delivered, numbers posted
- Short-form distribution running — clips from every long-form piece, every week
This is the plan. Now watch it meet reality.
The build notes are where the targets collide with the truth — weekly, with the numbers.